Case Study: DTLA Village

A city can be a stranger to its inhabitants. Even with user friendly search engines and social networking sites, people are still faced with the unique challenge of not feeling connected to the place they live in and the people around them. Our team of creative specialists know exactly how to conquer those challenges. In [...]

Case Study: Silo Vodka Bar

On a sweltering summer day, the taste of chilled Vodka emanates like a refreshing breeze from the heart of Los Angeles in a place called SILO Vodka Bar. In partnering up with Silo, we were asked to present a full fledged marketing campaign to execute their grand opening and consistently ignite a loyal customer base. [...]

Case Study: Kissable

What better way to enhance the toothbrushing experience than to formulate a toothpaste with an exhilarating purpose. This is what we found when OmniBlue Marketing teamed up with Dr. Danielle D. Greene and helped launch the Kissable toothpaste and mouthwash. To distinguish the brand from any toothpaste in the market, we began by concocting a [...]

Case Study: New Skincare by Dr. Owusu

  Our client wants to increase awareness of her brand among luxury consumers, increase retail sales, expand distribution, and introduce new products to consumers and retailers. OmniBlue implemented a product development program and public relations campaign that would establish the company as a high-end beauty line. For this to happen, we had to reposition the [...]

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Case Study: Silo Vodka Bar

August 10, 2011 NEWS, spotlight
Case Study: Silo Vodka Bar

On a sweltering summer day, the taste of chilled Vodka emanates like a refreshing breeze from the heart of Los Angeles in a place called SILO Vodka Bar. In partnering up with Silo, we were asked to present a full fledged marketing campaign to execute their grand opening and consistently ignite a loyal customer base.

We began our journey with Silo by building their brand, logo, flyers, menus, and business cards with an innovative vision in mind. Then, we provided them services in graphic design and web development that captured their unique identity with class. Through our multi-media team, we offered our client their own videography and identity concept for the entire bar. The style of the bar is that of a Vodka museum meets taste. Such is the discovery of most clients that find a lofty, hip, intelligent, and sophisticated feel in Silo Vodka Bar.

To drive customer acquisition, we leveraged the power of social media marketing and launched our public relations program to distinguish Silo in a saturated market place. We provided Silo with continued market research that identified buyer values and enhanced their story with our marketing materials.

With the imaginative allure we have created, Silo Vodka Bar is proven to be the ideal place of escapism from the world on any given night.

www.silodtla.com

Case Study: AQIYL Photography

June 30, 2011 case studies
Case Study: AQIYL Photography

“Awe-inspiring, edgy, and glamorous” have been one of the many praises used to describe the artful images produced by AQIYL Photography. Working with them, we were asked to build a loyal customer base on a larger scope through our knowledge of social media, online communities, and word of mouth marketing.

Our team of experts started by connecting with online communities through site bloggers, message boards, and discussion groups in gathering opinions and answers from consumers. What we found is a behemoth driving force online that attracts a large number of customers to deals, discounts, and promotions. Products linked with art, creativity, and innovation achieve greater exposure when targeted to these online communities.

With this knowledge in mind, we provided AQIYL Photography with audience interaction by leveraging local market daily deal sites like Groupon. The outcome was overwhelmingly positive as AQIYL Photography benefited from a growing number of clients and raved reviews. The first ad was featured and sold to 385 clients, and the second was even greater at 415 clients with a three-month time interval between each feature. We reinforced the brand and communication points by providing them with marketing materials and top-market positioning.

Today, AQIYL Photography is a top merchant in the Los Angles Metropolitan Area. In addition, we are currently in the process of partnering with Google Plus, Amazon Local, and Living Social to extend the visibility and enhance selling opportunity to AQIYL Photography’s market base.

www.aqiyl.com